June 7, 2013
Coca-Cola HBC publishes its first Integrated Report and tenth GRI report
Sarajevo, 7 June 2013 - Coca-Cola HBC AG (Coca-Cola HBC), announces the publication of its first
Integrated Report, in which it reflects its commitment to become a stronger, more sustainable
One of Europe’s leading bottlers of non-alcoholic beverages, Coca-Cola HBC continuously seeks to
integrate sustainability into all areas of its business. The company published its first Global Reporting
Initiative compliant CSR report 10 years ago and today is a Supersector leader in the
FTSE4Goodindex and has been listed on the Dow Jones Sustainability Index (World and Europe) for
five consecutive years since 2008.
The way the company conducts its business is integrated with its sustainability commitments. The
next natural step is to reflect this in its reporting. A holistic description of the company’s business
model and its use of capitals and resources give the reader a comprehensive and deeper
understanding of the company’s positioning. This report also demonstrates how the company
creates value for its shareholders, for its communities and for other stakeholders. The report also
includes a more systematic description of its potential risks and opportunities.
Coca-Cola HBC followed the guidance of the International Integrated Reporting Council (IIRC,
www.theiirc.org) and in collaboration with The Coca-Cola Company, participated in the IRRC pilot
programme aimed at developing best practice globally in integrated reporting.
This first Integrated Report highlights the most material issues, activities and results of 2012, and
tracks the measurable progress the company has made across a range of financial, economic, social
and environmental indicators.
The company’s recent move to Switzerland and listing in the premium segment of the London Stock
Exchange bring about additional expectations from a broader range of stakeholders and authorities
which the company aims to address in the Integrated Report. The company is committed to work
hard in this new area to maintain its leadership in terms of sustainability and integrated reporting.
In preparing the report the company worked to the most stringent criteria and robust international
standards and for the third consecutive year, has been externally audited to reach an ‘A+’ rating in
accordance with the Global Reporting Initiative (GRI G3) standard.
The report is available online at http://integratedreport.coca-colahellenic.com
Paper copies can be ordered by sending an email to firstname.lastname@example.org
HIGHLIGHTS OF THE REPORT
In 2012, the majority of countries and communities in which we operate experienced another
challenging year, with the path to economic recovery still uncertain. Despite this environment, we
grew revenue ahead of volume, increasing net sales revenue by 3% year on year to €7,045 million.
We generated free cash flow of €341 million and pursued cost leadership through accelerated
In 2012, we strengthened our position against competition. In 21 out of 28 markets, we gained or
maintained volume share in the sparkling category and gained or maintained value share in the
nonalcoholic ready-to-drink beverages category in 23 out of 28 markets.
Despite the challenging environment, employee engagement remained high at 56% and accident
rate further dropped to 6.9 accidents per 100 employees, 20% below prior year and 82% below 2008.
Compared to the previous year, the bottling operation’s water footprint dropped 5.5%, the carbon
Emissions 6% and the land filled waste 15%. Community engagement programmes were
implemented in all countries and covered topics such as water stewardship, healthy lifestyles, youth
development and disaster relief, representing a total contribution in excess of €8.5 million. More
than 2.5 million people participated in sports and fitness programmes.
Public Affairs & Communications Department
Tel: ++ 387 33 284 160
Fax: ++ 387 33 284 111