Our mission and values

Our vision

Our corporate vision is to become “The undisputed leader in every market in which we compete”.

Our mission is to:

• refresh our consumers
• partner with our customers
• reward our stakeholders and
• enrich the lives of our local communities.

Our values

At Coca-Cola Hellenic, we are committed to six core values, along with their behaviours which support them and shape the way we work every day. Everything starts with our values; they are the DNA of our company and are essential to our future success.

• Authenticity: we act with integrity, and do what is right, not just easy
• Excellence: we strive to amaze, with passion and speed
• Learning: we listen and have a natural curiosity to learn
• Caring for our people: we believe in our people, invest in them, and we empower them
• Performing as one: we believe in the power of working together, contributing in every occasion
• Winning with our customers: our customers are at the heart of everything we do.

Our values are deeply embedded in our 2020 Play to Win Strategic Framework that aims to deliver every day superior value in community trust, consumer relevance, customer preference, and cost leadership.

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